

Banner ads include an image or a multimedia object. It helps attract visitors to click on the ad, from which viewers will be directed to the company's main website to improve sales.

In other words, the website banner can be understood as the squares or spaces which have the slogan, logo, symbols, and messages placed on the eye-catching positions of a website. In many cases, banners are delivered by a central ad server". It is intended to attract traffic to a website by linking to the website of the advertiser. This form of online advertising entails embedding an advertisement into a web page. What is a website banner? Why is it important?Īccording to the definition on Wikipedia, "A web banner or banner ad is a form of advertising on the World Wide Web delivered by an ad server. Let's find out which size will help the ads bring back the highest profit. In today's article, I will introduce you to the Website banner size. It can be said that size is one of the most vital factors determining the number of impressions and the ability to reach the potential customers of the ad. However, another critical factor when you run ads on those websites is the size of those banners.

Like a poster, the banner needs to attract viewers with fancy and trendy designs to catch the viral trend to create customer interest, direct customers to and learn about the product or service you want to advertise. This is also a form to help promote the brand of products and services widely. Currently, banner ads are very popular and highly effective when advertising. An indispensable part of helping the site operate effectively is the banner. Nowadays, with the development of 4.0 technology and e-commerce, websites are created with many different usages.
